1 Customer Management Process Amazon became an art of state for E-Commerce, occupying the first place ahead of JD and Alibaba, and with greater positions a greater responsibility comes along, to retain the users and build better customer relations. 1.1 CRM Amazon built a successful CRM which enabled them to serve the customers without the need for human interference at most, the bias for automating the process was tailored based on the most frequent scenarios, start..

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